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Transformative Advertising Research
About
Researchers
Educators
Managers
Media
About
Researchers
Educators
Managers
Media

Latest News and Events in Transformative Advertising Research

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The Representation Project’s Healthy Masculinities Expert Interview Series: Dr Linda Tuncay Zayer
Zayer, Media
The Representation Project’s Healthy Masculinities Expert Interview Series: Dr Linda Tuncay Zayer
Zayer, Media
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Zayer, Media
Challenging marketers to “SeeHer” accurately
Zayer, Media
Challenging marketers to “SeeHer” accurately
Zayer, Media
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Zayer, Media
Bud Light and Target were hit with culture war backlash in 2023, but there are ways corporate America can navigate the consumer minefield in a pivotal election year
Zayer, Media
Bud Light and Target were hit with culture war backlash in 2023, but there are ways corporate America can navigate the consumer minefield in a pivotal election year
Zayer, Media
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Zayer, Media
Is Barbie a feminist icon or just a money-making machine?
Gurrieri, Media
Is Barbie a feminist icon or just a money-making machine?
Gurrieri, Media
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Gurrieri, Media
Advertising leaders need to tackle culture of 'sexist' workplaces
Gurrieri, Media
Advertising leaders need to tackle culture of 'sexist' workplaces
Gurrieri, Media
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Gurrieri, Media
M&M’s trades ‘polarizing’ mascots for Maya Rudolph
Zayer, Media
M&M’s trades ‘polarizing’ mascots for Maya Rudolph
Zayer, Media
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Zayer, Media
Happy? Sad? Stressed? How Drinking Became the Answer to Everything
Zayer, Media
Happy? Sad? Stressed? How Drinking Became the Answer to Everything
Zayer, Media
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Zayer, Media
Burger King’s ‘Women belong in the kitchen’ ad is a cautionary tale, experts say
Zayer, Media
Burger King’s ‘Women belong in the kitchen’ ad is a cautionary tale, experts say
Zayer, Media
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Zayer, Media
The Findings Report -Men 2.0
Zayer, Media
The Findings Report -Men 2.0
Zayer, Media

It all begins with an idea.

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Zayer, Media

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